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Technology experts in the area of user-interface design specialize in technology for competitive advantage.

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Tony Hsieh served as CEO of _____, and eventually sold the firm to Amazon for $900 million.


A) Zappos
B) LinkExchange
C) MyYearbook.com
D) Napster
E) Yahoo!

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Steve Chen and Chad Hurley are credited as the founders of:


A) Google.
B) Zappos.
C) Facebook.
D) YouTube.
E) Yahoo!

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Amazon was started by:


A) Jeff Bezos.
B) Catherine Cook.
C) Shawn Fanning.
D) Linus Torvalds.
E) Kevin Rose.

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_____ was just a sophomore when he began building computers in his dorm room at the University of Texas. His firm would one day claim the top spot among PC manufacturers worldwide.


A) Bill Gates
B) Steve Jobs
C) Michael Dell
D) Shawn Fanning
E) Mark Zuckerberg

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Linus Torvals created the Linux operating system.

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Uber and Airbnb are larger than any taxi firm or hotel chain on the planet. In what important way does the infrastructure used by these firms to deliver services differ from more traditional rivals?

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Uber, the world's largest "taxi service,...

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The technology known as ________________ is helping to fuel the current age of fast-growth technology entrepreneurship. This technology means that a start-up can rent the computing resources one previously had to buy at great expense.

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Cloud Comp...

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Tech impact is reaching even beyond the confines of Earth itself. According to an example in your chapter, how was a tool on the International Space Station recently acquired?:


A) It was purchased via China's Alibaba - showing global sourcing extends to the extraterrestrial.
B) It was delivered to the launch site when summoned from Space using the FedEx app.
C) It was an out-of-print product that an Etsy producer was able to craft and deliver for the next resupply flight.
D) It was printed on-demand using 3D printing technology.

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Sales in Apple's app store are so large, that they would be ranked as a Fortune 500 firm if the figure were broken out as a firm separate from Apple.

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Technology experts in the area of user-interface design:


A) work to make sure systems are intuitive and easy to use.
B) leverage technology to make legacy systems more efficient.
C) specialize in technology for competitive advantage.
D) focus on effective back-up systems for critical business data.
E) provide direction on technology-related security issues.

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As a testament to tech's global reach, China is home to several publicly traded Internet firms, as well as a firm that was considered the largest IPO of all time.

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The nation of _____ has more Internet users than any other country.

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Experts working in the area of _____ work to make sure systems are easy to use, while people working in the area of _____ work to leverage technology to make firms more efficient.


A) user-interface design; process design
B) process design; user-interface design
C) strategy; process design
D) process design; strategy
E) strategy; user-interface design

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Sergey Brin and Larry Page were both twenty-something doctoral students at Stanford University when they founded:


A) Yahoo!
B) YouTube.
C) Google.
D) Amazon.
E) Napster.

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The United States holds the number one ranking in home broadband access.

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Palmer Luckey, the founder of Oculus, was able to get early funding for his product via Kickstarter, exceeding the fundraising goal set by his campaign without giving up a share of equity from this campaign.

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Tech firms are among the best performing firms in the world. According to the chapter, which firm is the most valuable firm in the United States, and has also posted some of the most profitable quarters of any business in any industry.


A) Amazon
B) Apple
C) Google
D) IBM

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Facebook was founded by _____.

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One contributor to the easy with which young entrepreneurs can have success is low-cost distribution to massive markets worldwide. This is enabled by:


A) legacy systems
B) Esoko and M-Pesa
C) App stores
D) Sproxil
E) big data and business analytics

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