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Frederick Gluck,management consultant,says for firms to develop the flexibility to compete,managements must make the following changes in their planning methods:


A) top management must dedicate more time to deciding how things ought to be done.
B) the nature of planning must change from being an exercise in forecasting to an exercise in creativity.
C) planning processes and tools that assume a future much like the past must be replaced.
D) strategic planning must be restored to strategic planning departments.
E) top management must dedicate more time to deciding how things ought to be done and nature of planning must change from being an exercise in forecasting to an exercise in creativity.

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When there is strong pressure for a company to adapt its products or services for local markets,it should tend to use a:


A) global strategy.
B) multidomestic strategy.
C) transnational strategy.
D) differentiation strategy.
E) home replication strategy.

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To set corporate objectives,management must first:


A) select a viable market segment.
B) quantify them.
C) define the firm's mission.
D) research the market.
E) talk to the head honchos.

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International strategy involves decisions that deal with a single area,such as marketing or production.

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Value chain analysis is an assessment conducted on the chain of interlinked activities of an organization or set of interconnected organizations,intended to determine where and to what extent value is added to the final product or service.

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Managers of international companies that are attempting to develop a competitive advantage face a formidable challenge because:


A) resources are always scarce.
B) there are not many equally attractive alternative ways to use the company's scarce resources.C. managers are forced to make choices regarding what to do and what not to do.
C) resources are always scarce, there are not many equally alternative ways to use the company's scarce resources and are forced to make choices.
D) Two of A, B and C.

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According to the text,the firm's ultimate manager of strategic planning is the:


A) vice president for planning.
B) chief operating officer.
C) firm's chief executive officer.
D) director of strategic planning department.
E) chief strategic planning officer.

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Companies have the potential to achieve competitive advantages through leveraging their organizational knowledge across national boundaries.

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Scenarios are a particularly useful approach for international companies that face high levels of change and uncertainty,because they allow management to anticipate and prepare for opportunities and threats by predicting and controlling for these developments.

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Discuss the global strategic planning process.

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Answers may vary but could include the f...

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According to the text,the strategic planning process provides a formal structure in which managers will:


A) set corporate objectives.
B) implement strategies.
C) manage relationships with government and society.
D) improve and promote cultural ties.
E) plan the corporate controllable variables to be implemented.

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To create a competitive advantage that is sustainable over time,the international company should try to develop competencies that:


A) create value for customers and for which they are willing to pay.
B) are easy to imitate or substitute for.
C) are expensive to develop and maintain.
D) create value for manufactures and for which they are willing to pay.
E) require only man power.

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In the traditional strategic planning approach:


A) the CEO and the head of planning got together to devise a corporate plan,which would then be handed to the operating people for execution.
B) interaction with important customers and suppliers was included.
C) governments and other stakeholder activities were direct participants.
D) tended to fall victim to collective mind-sets about the competitive environment.
E) the CEO and head of planning together devise a corporate plan,which would then be handed to the operating people for execution and this tended to fall victim to collective mind-sets about competitive environment.

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To create a sustainable competitive advantage,an international company should try to develop competencies that are valuable,rare,difficult to imitate,and readily substitutable.

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International strategy:


A) needs to be consistent among the various functions,products,and regional units of the company.
B) needs to be consistent with the demands of the international competitive environment.
C) is concerned with the way firms make fundamental choices about developing and deploying scarce resources internationally.
D) has a goal of achieving and maintaining competitive advantage.
E) has to achieve and maintain competitive advantage.It also needs to be consistent among various functions,products,regional units of the company,and with the demands of international competitive environment.

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Tactical plans


A) are fairly broad compared to strategic plans.
B) spell out in detail how objectives will be reached.
C) are broad guidelines to assist in handling recurring problems.
D) are less specific than strategic plans.
E) are time-based guidelines to handle recurring problems.

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Policies are broad guidelines issued by upper management for the purpose of assisting lower-level managers in handling recurring problems.

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Objectives direct the firm's course of action,maintain it within the boundaries of the stated mission,and ensure its continuing existence.

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Compare and contrast global,multidomestic,and transnational strategies.

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Although strategic planning is not a widely used management tool among global executives,according to a Bain and Company's survey there is a high level of satisfaction among those executives who do utilize strategic planning.

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